The thing I love about performance marketing is that it's possible to measure user interactions with creative assets.
I was the photographer/videographer of the Olay #KillerSkin activation, capturing the Olay Fearless Squad for social posts and stories on Instagram during Super Bowl XLV.
Olay CVS Activation with Brooke Hill. I shot this on location in New York City Showcasing the reasons Brooke prefers CVS as well as introducing the new line of products from Olay shared organically through Brooke's social handle.
I am currently working on Crest 3DWhitestrips as Associate Creative Director. Below are a few campaign executions created over the past years.
Flatlay photography layouts
Social Ads with animation
Website Hero Banners
Custom Landing Pages